is an aspirational jewellery brand dreamed up while exploring Singapore and born in the UK. Passionate about art, history, literature and travel, our founder has always been fascinated by jewellery, their symbolism and talismanic power.
Having spent over a decade working for global luxury brands, Cristina wanted to design a meaningful range of jewellery, offering a direct to consumer brand, where most of the processes, including marketing are done in house.
The name of the brand is inspired by the use of colour Blue during the Dutch Golden Age, vividly used by our Founder's favourite painter of the period.
Psst - Blue is our Founder’s favourite colour too.
"With no formal design training however, but driven by my quest to find a meaningful piece that I imagined and could not find, when drawing a piece, I always have functionality and versatility in mind, to easily achieve curated looks that one could wear season after season. I hope that Blauw van C jewellery will bring you joy and inspiration, elevate any look, will make you feel protected and empowered to self-expression”.
Cristina - Founder